Content Promotion Tools: The Ultimate List
The promotion required for all the content marketers create now can easily exceed the hours in a day. But with the content marketing tool landscape growing, there are more tools available—both fr...
Content Marketing Tools: The Ultimate List
Reader demand for businesses to provide excellent content continues to rise. Seventy five percent of content marketers are increasing their content marketing investment to meet this demand, accordi...
Rising Paywalls Are Already Paying Off for Publishers
Not long ago, Bloomberg Businessweek declared 2014 the “Year of the Paywall” for the news industry. Sure enough, everywhere you look in publishing these days, you see news organizations ranging fr...
Why big media is buying YouTube stars — and who could be next
It’s been clear for a while now that big media brands are taking web video seriously, but how to get organic traction within the space has proven to be a bit of a pickle. The clearest example of thi...
News App Lets Readers Subscribe to Specific Journalists
A news app which offers readers subscriptions to specific journalists has been launched following the closure of a free Dutch newspaper.
The print newspaper De Pers was closed last year "because of ...
Three Reasons to Watch Interest-Based Social Networks in 2013
Leszek Glasner / Shutterstock.comEarlier this year, I wrote about the emerging trends in social and the “Rise of Interest Based Networks.” In my blog post, I argued that social media, like traditi...
Virurl Integrates RSS Into Its Sponsored Content Platform
Virurl has launched a new feature that it says will make it even easier for publishers to promote articles and videos through its platform.
The feature is called RSS Ads, and it offers another way to ...
