Abu Dhabi To Invest $272M In Tech Startups
Abu Dhabi said Sunday (March 24) that it will invest as much as $272 million to go toward technology startups, reported Reuters.
According to a report in Reuters citing Abu Dhabi, the investment is p...
Mexican Gov’t. Wants Bank Competition To Help Unbanked
The Mexican government wants local banks to do more to help the millions of unbanked citizens in the country.
President Andres Manuel Lopez Obrador, as well as the head of the country’s banking asso...
British Airways Employees Say Call Center Data Not Secure
Current and former staff at British Airways, the U.K. airliner, told The Financial Times this weekend that data has been handled insecurely and has been open for potential misuse for several years.
Ac...
How Addressable Will Scale In 2019: MODI Media’s Cestaro
eMarketer forecasts that ad spending on addressable TV platforms (those which allow buyers to target viewers or households) will constitute 3.7% of total US TV ad spend in 2019, an overall market whic...
How Brands Get To Outcome-Based Ads: Xaxis’ Bidon
Sooner or later, every marketing campaign comes down to one thing – selling more.
But, somewhere along the line, digital advertising became about the steps along the journey, rather than the destina...
