Streaming Media Connect Sneak Preview: Subscription Management and the Great Re-Bundling

On Wednesday, August 21, media and entertainment technology and consumer electronics analyst Paul Erickson will moderate the panel "Subscription Management and the Great Rebundling." With the constant push and pull of market fragmentation and consolidation, streaming services that rely entirely or partly on sustained subscription revenue need more than plentiful content to fight churn and keep subscribers engaged. As consumer budgets tighten, free and ad-supported options multiply and emerge as new norms. More and more, that means bundling and streamlining offerings. This panel of industry experts from Hub Entertainment Research, Fubo, Antenna, Ampere, and Plex will discuss the art and science of making subscriptions smoother, simpler, and churn-proof.