March, 2025

March, 2025

TikTok ad prices fall as uncertainty keeps some advertisers away
Advertisers are split on whether to double down or cash out as TikTok’s future in the U.S. hangs in the balance. But enough have walked away to send ad prices downward for those who do stay. CPMs...

Future of TV Briefing: Is YouTube TV? (2025 edition)
This week’s Future of TV Briefing looks at the perpetual question of whether advertisers consider YouTube on par with traditional TV and streaming services. YouTube TV YouTube, Tubi lead TV w...

The Trade Desk stumbles, and the ad tech world cheers — maybe too soon
Ad tech moves fast. One quarter, you’re the undisputed king of the open internet; the next, you’re fending off existential doubts about whether you were ever that secure in the first place. The Tr...

‘It will happen when it happens’: Google’s Privacy Sandbox continues in limbo
Critics were quick to round on Google following the publication of its latest Privacy Sandbox report, with hard-hitting punditry highlighting concessions around its flaws. Related Insights ...

BNPL Fintech Klarna Announces Closure of Several Overseas Offices as Part of Cost-Cutting Ahead of IPO
BNPL Fintech Klarna has announced the closure of three overseas offices as part of a cost-cutting strategy in preparation for its highly anticipated initial public offering (IPO). The Fintech company ...

Regtech Sumsub Addresses Security Incident with German Firm Merkur AG
On March 14, 2025, Regtech Sumsub, a firm specializing in identity verification and anti-fraud solutions, issued a statement regarding a security incident involving Merkur AG, a prominent German compa...

Pi Coin Gains CoinEx Listing Amid Market Woes and Transparency Demands
Pi Network’s cryptocurrency, Pi Coin (PI), has secured another exchange listing with CoinEx, marking a notable milestone for the project. However, the listing comes at a turbulent time for the ...

DeAI: The Web3 Solution to Centralized AI’s Copyright Concerns
ChatGPT and Google’s Gemini have emerged as leading forces in the race for superior large language models. It’s evident that these platforms have transformed the AI industry. Yet, how they acquire...

TikTok has rolled out a vital new security feature — here's how to use it
TikTok’s Security Checkup helps protect your account from hacking and fraud. Here’s how to access it and secure your settings...

This is how I've streamed March Madness for the past 2 years — and it's the only way to watch every second of all 67 games
YouTube TV is the best way to catch every March Madness game thanks to multiview and key plays. Right now, you can get your first 10 days free and then $13 off a month for your first 3 months. Here's ...

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B&T Television

March