Future of TV Briefing: Inside Netflix’s CES meetings with ad buyers

This week’s Future of TV Briefing reports on the meetings that Netflix held with ad buyers during last week’s Consumer Electronics Show, during which it discussed its advertising road map for the year.

• Nextflix
• Venu’s shutdown, creators’ AI deals, TikTok’s ban likelihood and more

If Netflix’s Christmas Day games were a touchdown — and they were in ad buyers’ minds — then the company is now going for a two-point conversion.

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