The pros and cons of publishers’ AI licensing deals

Are you even a large digital publisher if you haven’t signed a deal with OpenAI?

Last week, the generative AI tech company announced content licensing and tech development agreements with Vox Media and The Atlantic. This comes after deals were recently announced between OpenAI and IAC’s Dotdash Meredith, as well as The Wall Street Journal’s parent company News Corp — following deals with The Financial Times, Axel Springer and The Associated Press.

There are a few large digital publishers that haven’t yet come aboard — namely Condé Nast, Hearst and Bustle Digital Group. The New York Times is taking a different approach entirely, suing OpenAI and Microsoft in December — as is a group of newspapers owned by Alden Global Capital.

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