October, 2024

October, 2024

Winning the attention game: How brands are thriving in gaming’s immersive worlds
Melinda Spence, head of measurement and insights, Activision Blizzard Media Attention has become one of the most valuable yet elusive resources for brands. With consumers engaging with multipl...

Perplexity faces new legal pressure even as it attempts to win over publishers and advertisers
AI search company Perplexity is facing new legal challenges from publishers even as it readies a red carpet for advertisers. The startup finds itself a defendant in a new lawsuit alleging it violat...

Mastercard Expands Product Express Program to More Regions
Mastercard has expanded the availability of Product Express, its platform that helps FinTechs launch card programs and other payment solutions. Formerly known as Fintech Express, Product Express was i...

Bausch + Lomb Launches Digital Marketplace for Eye Care
In a move set to illuminate the eye care landscape, Bausch + Lomb Corporation launched Opal, an eCommerce marketplace designed to streamline the ordering process for contact lenses and, in the future,...

PolitiFi Meme Coins Shake-Up: Kamala Horris Outpace Trump-Themed Rivals
Kamala Horris (KAMA) is outpacing its Trump-themed rivals in the PolitiFi meme tokens market today. In the last 24 hours...

Bitcoin (BTC) Price Eyes $68,000 Amid Weakening US Jobs Market
All eyes were on the US jobless claims on Thursday to see if there are any signs of weakness starting to creep into the ...

Chainlink Brings DeFi to Bitcoin with Spiderchain and CCIP
Chainlink, a blockchain oracle provider, has announced its first expansion into Bitcoin’s decentralized finance (DeFi)...

Top 5 Airdrop Campaigns Backed by Major Crypto VC
As crypto markets remain broadly bullish, several airdrops provide exciting opportunities to earn tokens without any initial capital. Airdrop farmers looking for top campaigns with tier-one investo...

Cardano (ADA) Open Interest Drops to 16-Month Lows, Sparking Fears of a 21% Price Fall
Cardano’s recent price decline has led to a sharp exit of derivatives traders, with many closing their positions and l...

Gate.io Sets New Standards for Exchange Transparency and Investment Strategies at Blockchain Life 2024
Oct 24th, Dubai -At Blockchain Life 2024, one of the most prestigious blockchain events, Gate.io took center stage as a key sponsor and thought leader. With over 10,000 global attendees gathered at th...

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B&T Television

November