September, 2024

The rise, stall and fall of Oracle’s advertising business
It’s closing time for Oracle Advertising. The Texas software and cloud computing giant’s advertising business once led the market. But after years spent acquiring companies, Oracle’s ad tech ...

Media Buying Briefing: Influencer agencies expand into talent management to reach more creators
Influencer management is evolving as the creator economy grows — and agencies are evolving with it. Influencer agencies are slowly building out their creator services, from consultancy to physica...

Breaking point or breakup? Why publishers fear a Google ad breakup could backfire
With the antitrust trial against Google’s alleged ad monopoly set to wrap by year’s end, the industry buzz has shifted to the fallout. Will Google’s ad empire get dismantled? And if so, will it ...

Who needs weights? This 8-move bodyweight workout strengthens your whole body in 25 minutes
This 8-move workout trains the whole body without the need for any weights, and it’s particularly good for your core strength....