Media Briefing: Apple News ad monetization still ‘abysmal’ for some

This week’s Media Briefing looks at why publishers are disappointed by Apple News advertising revenue, considering how happy they are with the eyeballs their content is reaching on the platform.

• Publishers aren’t happy with the amount of Apple News ad revenue they’re getting, compared to the engagement they’re seeing on the platform and Apple’s recent push to sell more ad inventory. 
• Bloomberg’s AI experiments need corrections, court dismisses some of The New York Times’ claims in OpenAI lawsuit, and more.

Publishers still can’t make meaningful ad revenue from Apple News despite its push to sell more ad inventory. 

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