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Creatives urge marketers to resist swing toward ‘conservative’ post-election ad messaging
There’s always a gap between expectation and reality. But last week’s election result showed that for some marketers, that gap was significantly wider than they’d previously imagined. Creativ...
Sauce brand Rao’s, under Campbell’s, makes a play for a national audience with a beefed-up budget
It has been just over six months since Campbell’s officially acquired Sovos Brands, Inc., bringing Rao’s Homemade under its brand umbrella. Originally a more regional brand, the jarred pasta sauce...
What a new TV show and its parallel mobile game say about the future of entertainment across media
In today’s entertainment landscape, transmedia is the buzzword du jour — and gaming is driving the narrative. The trend was on full display earlier this week, when the creators of “DC Heroes Un...
TikTok pushes to attract SMBs and its latest advertising tool might just do the trick
In TikTok’s search to attract more SMBs, it’s turning to automation. That journey started off with automating how ads are bought, but now the platform has set its sights on how those ads are creat...
OpSec CEO, Core Staff Resign En Masse After ZachXBT Investigation
Chris Williams, CEO of OpSec, a purported AI Cloud Security platform, announced that he and “the entire core team” resigned. Williams cited a recent investigation from ZachXBT, who claimed that Op...
Black Friday monitor deals: What to expect and early sales
Black Friday is a great time for monitor deals. Whether you’re into watching movies or competitive gaming, a good monitor can make a huge difference. And you don’t have to wait until Black Friday ...
Polygon Rival Primed To Explode by Over 200% in Weeks, According to Crypto Analyst Michaël van de Poppe
A widely followed crypto analyst says that one Ethereum (ETH) layer-2 scaling solution appears to be a cusp of a rally that would see it print gains of over 200%. In a new strategy session, crypto tra...
You Don’t Believe In Free Markets And Free Speech If You’re Demanding Criminal Charges Against People For Their Free Market, Free Speech Decisions
Marc Andreessen, the influential venture capitalist, is exhibiting a startling disconnect between his stated beliefs in free markets and free speech, and his recent authoritarian threats against those...
PNUT Binance Listing Pushes Price to New ATH – Could This Low-Cap Meme Coin Be Next?
The new Solana meme coin, Peanut the Squirrel (PNUT), shows no signs of slowing down its rally since the Binance listing. This milestone propelled PNUT’s price to a record high, reaching a $2 billio...
Inside the Stream: Exploring Linear TV Networks’ Collapsing Value
Viewers’ shifting consumption from linear TV to streaming is well-documented, but multibillion-dollar write downs in Q2 ’24 at Warner Bros. Discovery and Paramount helped quantify just how costl...
Newswire > Tag: media
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