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Australian study finds alcohol and gambling ads targeting at-risk people on Facebook
A study conducted by researchers at the University of Queensland has stated alcohol and gambling advertising on Facebook is being targeted at users who are at risk of harm.  Using a pilot for a digit...
Web3 eCommerce: An Complete Guide For 2025
Unlocking the Future of Shopping with Blockchain, NFTs, and Decentralized Technology.As we move into 2025, Web3 eCommerce is poised to revolutionize the online shopping experience by leveraging decent...
As programmatic rises on Roblox, in-game studios are feeling the competition
After years of focusing their Roblox spending on bespoke brand activations, marketers are keying into the programmatic advertising opportunity on the platform. Roblox studios view this trend as a risi...
Vitalik Buterin Sees Prediction Markets Shaping a New Era of Info Finance
Prediction platforms, like Polymarket, recently attracted significant attention during the US elections for their distinct role in forecasting outcomes. However, Ethereum co-founder Vitalik Buterin be...
Yelp to Expand Services Advertising Revenues With RepairPal Acquisition
Local business information platform Yelp plans to acquire auto services platform RepairPal for about $80 million in cash. The acquisition is expected to close by the end of the year, subject to c...
What Makes Web3 Event App Development Essential for Future Events?
Master the Future of Automated Trading with Our 2025 Development Guide.As the world of trading continues to evolve, perpetual trading bots are becoming an essential tool for investors looking to autom...
Expedia Focuses on Personalization, Loyalty and App Enhancements
Expedia Group is prioritizing digital engagement and personalized customer experiences as key drivers of growth. The company’s third-quarter financial results reflect a strategic focus on technology...
A Hidden Bias Makes CTV Advertisers Miss Major Opportunities
As the cost of traditional streaming services continues to rise, consumers are increasingly turning to free, ad-supported streaming platforms (FAST channels) like Pluto TV. For advertisers, this shi...
What a second Trump presidential term means for media and advertising
Donald Trump is poised to take the reins of the U.S. presidency for a second term, and this time, the impact on the media and advertising industries is set to be significantly more profound. Here’s ...
One media agency gets vocal against principal media — and hopes others will too
Jared Belsky’s never been known to be shy, quiet and retiring. The co-founder and CEO of agency group Acadia has always spoken up, either through the press or on LinkedIn, about the industry issues ...
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