The Toyota Prius and Rav4 are no longer Prime
The new 2025 Rav4 “Plug-in Hybrid.” | Image: Toyota
Toyota’s Prius had its full glow-up redesign for 2023, and now the automaker is switching up what it’s called, too. The 2025 Prius Prime will now go by a more straightforward name: the Prius Plug-in Hybrid. The same goes for the Rav4 Prime, which is now called the Rav4 Plug-in Hybrid.
Toyota says the name change “is intended to help consumers more easily identify the powertrain choices” among Prius and Rav4 models. The 2025 versions of the Prius Plug-in will also have an updated “PHEV” (plug-in hybrid electric vehicle) badge on the rear. The Rav4, meanwhile, will no longer have a blue halo in the Toyota logo on both the front and rear.
The specs for the new 2025 Prius models seem unchanged otherwise — the plug-in version still has a...