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Deepfake Crypto Fraud Hits $200 Million in Q1 2025, GoPlus Reveals New Scam Tactics
GoPlus Security unveiled the latest playbook employed by a well-coordinated scam network targeting unsuspecting crypto users with promises of effortless USDT earnings. Meanwhile, deepfake AI is pro...

Analyst Says ‘Reliable’ Macro Breakout Signal for Bitcoin Confirmed, Calls for BTC Bullish Trend Shift
A widely followed crypto strategist says Bitcoin is about to flip bullish as multiple technical indicators flash green for BTC. Trader Kevin Svenson tells his 161,100 followers on the social media pla...

What’s the future of data collaboration platforms?
Two deals stood out during the Q1 wave of consolidation in the ad tech and martech landscape, with activity from agency ...

As ‘recessionposting’ enters overdrive, creators are taking steps to dodge potential blowback
As content creators across the web get swept up into discussions of tariffs and a potential recession, some are adjusting their approach to avoid possible blowback from affected fans. With Donald T...

In the CTV race, LG Ad Solutions starts at the home screen
For LG, the future of advertising isn’t flashy ad tech or buzzworthy partnerships — it hinges on something far more mundane. The TV menu. The South Korean electronics giant has quietly bet its ads...

The language of uncertainty returns with earnings season
Earnings season has returned and with it a familiar exercise in managing uncertainty. For the first time since President Trump’s administration put sweeping tariffs on imports, the country’s bi...

Tariff turmoil: How marketers are dodging costs and shifting strategy
Subscribe: Apple Podcasts • Spotify These past few weeks have been a whirlwind as marketers have started to feel the effects of President Donald Trump’s tariffs. The start and stop nature...

How Merkle streamlined its offerings to fit Dentsu’s mission in the last year
It’s not an overstatement to say Merkle’s role in Dentsu has been a bit unclear since the Japanese agency holding company consolidated its ownership in the firm back in 2020. Even a few Dentsu e...

Industry Begins Embracing True Fans, Super Fans, Core Fans As An Alternative Way To Fund Creators
Walled Culture the book (free digital versions available) concluded with a look at “true fans,” an alternative way of funding creators that avoids the main problems of the current copyright syste...

Bloomberg Analyst Predicts Massive but Historically ‘Normal’ Market Crashes for Bitcoin, Oil and Stock Market
Bloomberg commodity strategist Mike McGlone says that there’s a chance of a massive correction in US markets that could pummel the price of Bitcoin (BTC), oil and stocks. In a post on the social med...