WTF is AI citation tracking?
It’s increasingly important for publishers to understand when, how and why their content is being used as a source inside AI tools and platforms (often without attribution or traffic).
The search...
Inside the Stream: Starz’s Streaming Strategy
Starz will split off from Lionsgate in 2025 and on today’s podcast we discuss Starz’s streaming strategy, as outlined by CEO Jeffrey Hirsch in a presentation at the UBS Global Media & Communicat...
Google Denies Report It Plans to Bring Ads to AI Chatbot Gemini
Google denied a Monday (Dec. 8) report by AdWeek that the tech giant plans to bring ads to its artificial intelligence (AI) chatbot Gemini.
“This story is based on uninformed, anonymous s...
Ulta’s Digital and AI Investments Drive Growth in Beauty Sales
Ulta Beauty reported strong third-quarter results, with digital engagement rising, eCommerce up in the mid-teen range and loyalty membership growing 4% to a new high. AI-driven personalization, social...