Consulting Firms Are the Early Winners of the AI Boom
Rattled by tech’s latest trend, businesses have turned to advisers at Boston Consulting Group, McKinsey and KPMG for guidance on adopting generative artificial intelligence....
The Rise & Fall & Rise of Solana
Today we’re uncovering the untold elements of Solana’s comeback — a blockchain that battled endless adversities to redefine its own destiny. From an ambitious launch and meteoric rise to overcom...
Traveler Data Can Pinpoint Audiences: GroupM’s Brown
Amid the turmoil of cookie deprecation, ad buyers are looking for new identifiers.
One of those new signals is emerging as traveler information, which ad agencies are saying can help paint a more holi...
An Overview of Blockchain and AI: Synergies and Contrasts
Artificial intelligence( AI) and decentralized advancement have changed how we perceive and apply cutting-edge advancements.DcentAI, a decentralized network that leverages blockchain technology, is at...
Experian’s Feo Sees Commerce Media Fuelled Further By AI
The retail media boom shows little sign of slowing down, as eMarketer’s latest forecast projects the category growing from 14.1% to almost 25% of all US media ad spend by 2028.
According to eMarke...