Media Buying Briefing: Overheard at Digiday’s Media Buying Summit
It always helps to know you’re not alone in the challenges that you face — professionally, personally or otherwise. Which is why, at Digiday’s numerous summits over the course of the year, our...
WTF is IAB Tech Lab’s Ad Creative ID Framework?
The streaming ad frequency issue would seem to be indomitable. Despite years of audiences and advertisers complaining about the same ad airing ad nauseam, the problem persists. But what if there were ...