February, 2026

February, 2026

How food and beverage giants like Ritz and Diageo are showing up for the Super Bowl this year
This story was first published by Digiday sibling Modern Retail. It’s Super Bowl week, which means countless food and beverage brands are competing for stomach share as millions of Americans tune...

Brands invest in creators for reach as celebs fill the Big Game spots
As the creator economy grows, marketers have put new energy into Super Bowl LX outside of the traditional prime-time ad spot — from hosting creators at Super Bowl watch parties to pop-up events on ...

Programmatic is drawing more brands to this year’s Winter Olympics
In over 50 years of selling its wares, Pittsburgh cookware brand All-Clad has never run advertising against live sports coverage. But next week, it’s diving into the deep end with a campaign set to ...

WTF is the IAB’s AI Accountability for Publishers Act (and what happens next)?
This week, the Interactive Advertising Bureau proposed new protections to stop AI bots from freely harvesting online content. The trade body’s president and CEO, David Cohen, revealed its legal...

Future of Marketing Briefing: The word ‘agency’ is costing the ad giants
What’s tripping up the holdcos isn’t just economics or technology. It’s semiotics. They still call themselves agencies. This is a member-exclusive article from Digiday. Continue reading it...

WPP Media beefs up its sports insights prowess with new partnership with Genius Sports
On the the last workday before the Super Bowl and with Winter Olympics’ opening ceremonies just hours away, WPP Media has formed a partnership with sports data platform Genius Sports, Digiday has le...

Small Businesses Dump Manual Workflows for BILL AI Tools
Businesses and their accountants continued to adopt artificial intelligence (AI) agents and other digital tools in the quarter ended Dec. 31, BILL executives said Thursday (Feb. 5) during the company�...

Amazon Q4 Results Show Agentic Shopping Push Beyond AI Spending
Amazon’s Q4 earnings call on Thursday (Feb. 5) produced the number everyone repeated: CEO Andy Jassy said Amazon expects to invest about $200 billion in capital expenditures in 2026, “predominantl...

GrubMarket Hits $4.5 Billion Valuation as AI Optimizes Food Supply Chain
GrubMarket raised $50 million in a Series H funding round to extend the reach of its platform for the American food supply chain industry. The company does business in 70 countries around t...

Global Fintech Airwallex Launches Operations in Germany
Global fintech Airwallex, originally established in Australia, has officially rolled out its services in Germany, marking a significant step in its European expansion strategy. This move aims to strea...

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February