Google extends deadline for Hotel Ads commission bidding sunset
Google announced a grace period for its planned phase-out of commission-based bidding in Hotel Ads campaigns. The new deadline is Feb. 20, 2025
Why we care. This extension gives hotel advertisers ...
Google Ads API streamlines conversion adjustment uploads
Google will soon make significant changes to its Google Ads API, simplifying the process of uploading conversion adjustments.
Why we care. This update removes a key friction point for advertisers ...
Google AI Overviews volatility continues: Rise, fall, repeat
The visibility of AI Overviews (AIO) in Google’s search results increased to 12% in July, only to fall back to 7% by the end of the month, according to new data from enterprise SEO platform BrightE...