Knowledge base SEO: A comprehensive guide
Knowledge bases are powerful self-service features that improve customer satisfaction, enhance user experience and reduce customer support costs. The knowledge base can also be an SEO goldmine if giv...
3 PPC KPIs to track and measure success
There are so many metrics you can track when running a Google Ads campaign. Yes, having more data at your disposal helps you make more informed decisions, but to someone new to paid search, all the d...
Google Ad Manager updates give publishers more creative controls
Google is rolling out updates to Ad Manager that will give publishers greater control over how direct sales ads appear on their reserved ad inventory, based on partner feedback.
The announcement. ...
Google launches Google TV advertising network
Google is ramping up its connected TV advertising offerings with the launch of the Google TV network across over 20 million monthly active Google TV and Android TV OS devices.
Why it matters. Conn...
Mistral, a French A.I. Start-Up, Is Valued at $6.2 Billion
Created by alumni from Meta and Google, Mistral is just a year old and has already raised more than $1 billion in total from investors, leading to eye-popping valuations....