February, 2025

February, 2025

Despite the uncertainty, some advertisers like Coca-Cola and Comcast have increased their TikTok spend this year
Uncertainty around TikTok’s future in the U.S. led many advertisers to slam the brakes on their advertising there. Others treated the turmoil as a green light. Walmart, Coca-Cola, Comcast, Peps...

Future of TV Briefing: The programmatic state of play for this year’s TV and streaming upfront market
This week’s Future of TV Briefing looks at how the programmatic guaranteed versus private marketplace debate is shaping up as programmatic becomes an upfront fixture. Get with the programmatic ...

WFA sees 54% of multinational brands boosting influencer spending — with more relying on agencies to find creators
With influencer marketing budgets steadily rising, more multinational brands are partnering with influencer agencies as the industry becomes more complex. The World Federation of Advertisers releas...

Why big advertisers are buying Brave’s search ads — despite its small size
Being small and less data-dependent aren’t always selling points for attracting search advertisers. But in the case of one privacy-focused browser, both are core selling points. Since introducing...

Report: Visa Offers $100 Million to Get Apple Credit Card Business
Visa reportedly offered Apple about $100 million to get the tech giant’s credit card business, which is held by Mastercard. The offer came as the payment network and rival American Express are tryin...

Revolut Releases Consumer Security and Financial Crime Report, Revealing Evolving Tactics of Fraudsters
Revolut, the global fintech claiming 50 million+ customers, released its Consumer Security and Financial Crime Report, revealing the evolving tactics of fraudsters globally. The report highlights that...

Digital Assets Firm OKX Bolsters Global Presence with Regulatory Milestones and Technological Advancements
OKX, a cryptocurrency exchange and Web3 technology company, has been making several key announcements in 2025, reinforcing its position as a global service provider in the blockchain and digital asset...

Motorola’s first Edge 60 phone feels like canvas
The canvas finish only comes on this teal version of the Edge 60 Fusion. Motorola announced the first phone in its midrange Edge 60 series, which ships with a novel twist: a faux-canvas finish. The...

I tried walking backwards every day for 30 days — here's what happened to my body
Walking backwards could improve cardiovascular fitness, reduce joint pain and increase focus. Here's what happened when one writer tried it every day for 30 days....

SpinTel’s gigabit NBN plan just became faster and cheaper – so I still can't recommend it highly enough
SpinTel has just discounted its 1,000Mbps plan and given it a speed bump! Here's how to sign up for the cheapest ultrafast plan to date....

April

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B&T Television

April