How Walmart is evolving its data analytics platform to reflect an AI-driven focus

This story was originally published on sister site, Modern Retail.

Almost four years ago, Walmart started a new division called Walmart Data Ventures to capitalize on its customer and inventory data. Through this, it created the Walmart Luminate platform to assist both the retailer and its suppliers in understanding the ways people shop and how products move through its network.

Now, the company has big plans to expand its data platform — and large CPG brands are testing it out, excited about how they can use its findings.

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