Gracenote Resources Provide New Insights into State of Streaming Content

Gracenote, the content data business unit of Nielsen, has launched a new?Data Hub?providing insight into the current state of SVOD programming to identify global content trends and changes over time. Tapping?Gracenote Global Video Data, the industry's most comprehensive database of TV show and movie information, the data visualization graphically illustrates the current makeup of Amazon Prime Video, Apple TV+, Disney+, Netflix, and Paramount+ content catalogs to provide visibility into the programming that's keeping viewers engaged today.?In this article, Trent Wheeler, Chief Product Officer of Gracenote, provides further insights about the benefits of the new Data Hub.