The definitive publisher guide to what’s in and out in the era of Google’s AI Overviews

Google’s recent clarification that it can still crawl and index web content — even after publishers opt out of its AI training — serves as yet another reminder of how little control publishers have historically had within the Google ecosystem.

Here’s a look at what’s in and out for publishers in the era of Google AI Overviews and the rise of AI platforms.

In
Strip-mining content
Out
Driving traffic

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