Wednesday, August 28, 2024

Car brands from BMW to Volkswagen lean into in-car gaming
With a potential slowdown in car sales on the horizon — and as drivers’ eyeballs move from roads to screens — automotive brands including BMW and Volkswagen are leading an industry-wide charge ...

How creator-owned teams are shaking up the esports industry
Creator-owned teams were once seen as a potential pathway for esports to escape its reliance on sponsorship revenue. But as the business model matures, it’s become clear that creator ownership is ju...

Boosted by sports interest and AI, Stagwell expands AR platform with first MLS partnership
Stagwell’s augmented reality company ARound inked its first partnership with Major League Soccer, as artificial intelligence and sports growth fuel opportunities across games and live events. In ...

‘Isn’t this more of a quid pro quo?’: Confessions of an agency CEO on kickbacks in retail media landscape
Retail media networks are seemingly big business. The ad industry’s latest shiny object is expected to account for almost a quarter of all U.S. media ad spend in 2028, according to eMarketer. A...

Media Briefing: The 2024 media glossary, pt. 2
More media trends, defined Last week, we covered many of the media industry’s trending words, largely related to third-party cookie alternatives and the unsavory parts of the programmatic ad mark...

New on Netflix in September 2024 — all the new shows and movies you need to watch
Netflix has confirmed its slate for September 2024 and it includes "Emily in Paris" season 4: Part 2, "Rebel Ridge," "The Circle" season 7 and more....

5 back-to-school AI tools to boost learning and productivity
Unlock your academic potential with AI-powered learning tools including those for note-taking and pop quizzes....

iPhone 16 battery rumors — these are the upgrades we could see
As we count down to the Apple September event, these are the must-know rumors about the batteries expected to power the upcoming iPhone 16 models....

Irreversible Shifts in Tech and Behavior Are Reshaping UK TV
"The centrality of technology" is a major contributory factor in the decline of broadcast, particularly British public service broadcasters, who are struggling to keep pace with the internationalisati...

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Wednesday, August 28, 2024

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