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AMD says its new laptop chips can beat Apple — but still has to prove it

DATE POSTED:July 19, 2024
AMD touts its new Ryzen AI chips, aka Strix Point, on stage. | Image: Paul Sakuma for AMD

2024 will go down in tech history as the year Microsoft was finally able to make Windows laptops into serious competitors to the MacBook. So far, that’s thanks to Qualcomm’s new Snapdragon chips, which switched to a homogeneous chip architecture, increased clock speeds, and caught up to Apple’s speedy and power-efficient processors. But now, AMD says it has chips that can take on the MacBook, too — and keep the company’s processors in the mix.

Last week, AMD held a two-day event in Los Angeles to reveal in-depth information about its new Strix Point Ryzen AI chips built on its brand-new Zen 5 architecture. Zen 5 is supposed to be a major leap from AMD’s last-gen chip architecture, delivering more instructions per clock cycle and higher...

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