Olipop Leads CPG Sector Into ‘New Wave’ of Digital Transformation
The landscape of consumer-packaged goods (CPG) has changed dramatically in the past decade. What once seemed like an unbreakable monopoly of giants like Coke, Pepsi, and Colgate-Palmolive, is now a ho...
Publishers’ event videos gain traction on LinkedIn
LinkedIn is encouraging publishers that are part of its pre-roll video advertising program to post more on the platform, and publishers are meeting that demand with little additional effort, in part b...