Planet Fitness Banks on Gen Z and AI Amid Record Club Openings
Planet Fitness continues to lean on Generation Z engagement to navigate a shifting wellness landscape.
The fitness chain reported year-end and quarterly earnings Tuesday (Feb. 24) showing t...
Kash Raises $2M Pre-Seed to Bring Prediction Markets to Social Media
Kash, a social-native prediction market platform, has raised $2 million in pre-seed funding to transform how conviction is expressed online. Built directly into social media, and starting with X, Kash...
AI doesn’t fix measurement — it raises the stakes for CMOs
Ran Avrahamy, CMO, AppsFlyer
For more than a decade, CMOs have been told that better technology would finally solve their measurement problems. First, the solution was attribution. Then it was omni...