NBA Star James Harden Teams Up with MyPrize Amid Sports Betting Controversies

One of the NBA’s most legendary figures in recent times, James Harden, has announced a partnership with sweepstakes platform MyPrize.

The pairing seems surreal, given that the NBA is in the midst of a prop-betting scandal that has prompted the highest oversight in the United States to be brought to bear on the depth of the alleged issues.

Still, Harden has promoted the partnership with the gaming platform that boasts over 1 million players who have won a reported $1 billion in prizes.

Harden announces MyPrize agreement amidst the NBA betting scandal

As we reported, the NBA is reeling from the news that a number of former and current members of the association were involved in a prop-betting and sensitive information-leaking scandal, tied to an FBI illegal gambling investigation.

The allegations against Chauncey Billups and Terry Rozier, both active on the NBA roster as coach and player, respectively, resulted in their salaries being frozen while suspended.

Former NBA player and assistant coach Damon Jones arrived in court today to plead not guilty on illegal gambling and poker case charges.

Jones’ parents put their home in Houston up as collateral to help bail the 49-year-old out of jail on $200,000 bond.pic.twitter.com/UsaCvltx9q

— Evan Sidery (@esidery) November 6, 2025

Former star and coach Damon Jones was also charged in the recent sweeping scandal and has pleaded not guilty to his involvement in both cases.

So the eye of the media and federal investigators is narrowly pinned on the NBA and major stars at the moment, which makes Harden’s new deal with MyPrize all the more surprising.

MyPrize promotes Harden partnership

MyPrize has announced Harden as a “Premier Creator” as part of a promotional release on the team-up.

His role will be to promote the sweepstakes on social media by streaming the game and directly interacting with fans through “an integrated multiplayer social gaming experience,” says MyPrize.

Harden reposted the gaming platform’s post announcing the superstar guard, 2018 MVP, and 10-time All-Star, known for his elite scoring and assist skills and his signature step-back three-point shot.