September, 2025

Targeted Display Advertising: Reaching Your Ideal Customers
In today’s noisy internet world, getting the right message to the right person at the right time is everything — it’s basically marketing’s holy grail. Instead of blasting ads everywhere and h...

Is the Bull Run Back? Bitcoin Soars on a Wave of Macro Signals
Bitcoin’s price rallied last week, climbing 12.14% and erasing the losses from a lackluster September. While altcoins largely drove major rallies from July to September, this time the bull run was l...

The Funding: Why perp DEXs are getting VC attention now
Perp DEXs are back in the spotlight. After Hyperliquid’s success, new players are attracting fresh VC attention and capital. Here’s why....

Hacks at Marks & Spencer, Jaguar Land Rover and Co-op Disrupt UK Daily Life
Jaguar Land Rover is the third big British brand to have its operations severely affected by a breach this year....

In the AI dealmaking rush, Trusted Media Brands is at the table but holding back
Trusted Media Brands is in talks with big tech over AI licensing deals, but is holding off on signing any contract for now. The sticking point is scope: tech companies are still pushing for broad...

Creators fear that cheap, scalable AI talent might soon come for their paychecks
Personalities generated by AI, like Tilly Norwood, don’t need rest or have unique, personal opinions. That’s part of their appeal to talent agencies and advertisers. As brands and platforms quietl...

AI personas promise speed, but safeguards are needed to avoid leading marketers astray
When trying to explain how generative AI tools work using plain English, it’s tempting to fall back on language that humanizes the tech. Tools like ChatGPT “think” or “design” responses a...

Advertising Week Briefing: AWNY distills the industry’s existential drift
Another industry event, another round of panels framed by uncertainty. It’s the one constant in a stretch of years defined by volatility — economic, political and technological — all of which ha...

Media Buying Briefing: AI’s impact on search forces agencies to rewrite the marketing script
For all the talk of generative AI upending the media agency business — I get daily pitches of this agency or that data platform rolling out a new proprietary AI system that changes everything! — i...

Coinbase Introduces P2P Payments, Claiming to Make Sending Crypto As Easy as a Text Message
Digital assets exchange Coinbase (NASDAQ:COIN) announced it’s bringing more seamless, global peer-to-peer payments to its customers. Coinbase users will now be able to send stablecoin USDC instant...

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B&T Television

September, 2025

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