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As we pointed out recently, everyone seems to be trying to come up with an Upworthy or BuzzFeed-style portal that does “viral” content, and that includes media outlets like the Washington Post, with its Know More project. One of the more recent experiments comes from Trinity Mirror PLC in Britain, and launched on Monday — it’s called Ampp3d, and its focus is on trying to blend viral or socially-...
While newspapers everywhere are doing their best to emulate the New York Times by erecting a one-size-fits-all paywall around their content, some individual writers like Andrew Sullivan are trying to create their own personal sites where readers can subscribe to their content. And then there’s a startup called Beacon: it wants to find a middle way between those two approaches — a site that has...
Tablet-based reading services like Google Current and Flipboard — which says it has doubled its userbase to 90 million in the past six months — are a boon for anyone who wants to consume content quickly and easily in magazine-style format. But are they good for publishers? Josh Marshall, founder of the political blog network Talking Points Memo, doesn’t think they are. In fact, he said in a note...
It’s been clear for a while now that big media brands are taking web video seriously, but how to get organic traction within the space has proven to be a bit of a pickle. The clearest example of this? The way in which YouTube’s funded originals program has evolved — while the first round was full of big-media brands making stabs at content for the web video audience, the second round has seen...
Pivot alert: Dynamo, one of the first companies to make pay-to-play possible for independent creators, is taking a new approach. Beginning in January, according to founder Rob Millis, the Dynamo player will no longer be open to any creators wishing to charge users for their content — instead, the company will be refocusing on white label services for those in need of digital distribution. “Really...
For many of us working in the content industries, the last few years have been challenging, with layoffs in old companies, shrinking online ad rates in the new and tech investors who would rather back “platforms” than “media”.
But I think we may be back, baby. After only a few hours at the Monaco Media Forum this week, I was struck by the enthusiasm displayed around a clutch of companies —...
As news publishers confront a troubled online ad market, many of them are turning to “native advertising” which lets marketers create content that resembles a website’s natural content. The New York Times is resisting the trend but sooner or later it may have to give in — perhaps one day allowing select marketers to pay to insert stories on the Times website.
There are obvious ethical issues...
By launching their own iPad-only travel magazine, TRVL, in September 2010, entrepreneur Michel Elings and photographer and writer Jochem Wijnands garnered glowing reviews and a shout-out from Apple SVP Eddy Cue.
Now the Amsterdam pair want to help other would-be publishers feel the same glow — by giving away dedicated new web-based software they recently wrote themselves to redesign their own...
NewsCred is a media upstart that offers a one-stop shop for high quality content from the likes of the Economist and Bloomberg. After relaunching less than a year ago with a $4 million investment, the company’s technology-driven syndication service has proved a hit with both publishers and brands.
Today, NewsCred took a further step toward the media big leagues with the acquisition of Daylife, a...
The blog ad network NetShelter, which counts with hundreds of technology blogs and some 4,800 bloggers among the sites for which it sells ads, is today launching a new ad unit called InPowered, an RSS-style box that it hopes will resonate with the information-seekers that visit the sites, and create a...