Why Oatly’s marketers prefer cultural signals to focus groups
Oatly’s marketers don’t do normal – even when it comes to market research.
Usually it’s sanitized – committee-approved, consultant-scripted and delivered too late to shape real creativity...
Temasek Slashes Investments in Early-Stage Companies by 88%
Temasek, which is Singapore’s state-owned investment group and one of the world’s biggest investors, reportedly slashed its investments in early-stage companies by 88% over a three-year period.
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Dark Web Threats Drive Urgency for Better Bank Account Validation
Millions of bank credentials have been exposed by the recent Coinbase hack, and they’re available on the dark web. Elsewhere, millions of neobank accounts lay dormant, and can act as havens for frau...
