Brevo (formerly Sendinblue) Review – My Verdict for 2025

Brevo is one of the best all-in-one marketing platforms for ecommerce, combining email, SMS, automation, and transactional messaging under one roof.

Whether you're running a small store or scaling fast, Brevo offers affordable tools to help you increase sales and retain customers — without the steep learning curve or bloated pricing of other platforms.

We’ve used Brevo (formerly Sendinblue) to send the Ecommerce-Platforms.com newsletter for the last 10 years, and it continues to be our go-to choice for ecommerce email marketing. It’s reliable, affordable, and flexible — everything you want when you’re running a store or managing a growing list.

We also recommend Brevo to our ecommerce clients who need multichannel tools (email, SMS, automation, CRM) without the high costs or steep learning curve of other platforms.

In this review, I’ll walk you through Brevo’s pricing, automation tools, ecommerce features, and where it shines (and falls short), so you can see whether it’s a fit for your store.