Conversations about the future of money have started to forget one fundamental thing. The cash itself.
For all the rhetoric about tokenization, programmable finance, and digital wallets, the defining feature of physical cash is not its technology but its structure. Cash is a distribution system. It is bearer-based, universally accepted, settlement-final, and requires no intermediary to validate its movement.
Physical cash once solved, and still does, a coordination problem. It allows value to move without relying on synchronized ledgers between banks. Settlement is embedded in the instrument itself. A dollar bill does not require clearing, and possession equals ownership.
Digital banking in many fundamental ways dismantled that model in favor of account-based money, where verification, reconciliation and trust migrated into institutional infrastructure. Money moved quickly within closed systems but could often struggle to travel cleanly between them.
Stablecoins, however, appear to be reintroducing a form of bearer-like money back into the digital environment. And as the news Wednesday (Feb. 18) that Trust Wallet, a self-custody digital asset wallet provider, has announced the launch of Cash Deposits in the U.S. underscores, stablecoins may be kicking off the start of a new distribution battle across financial services and payments.
Crypto firms proved the technology works as a payment rail; now both digital asset platforms and banks want to own the customer interface and regulatory trust layer.
Read more: The Stablecoin Wallet Playbook for CFOs and Treasury Teams
Banks and Crypto Wallets CompeteDespite rapid digitization, cash remains deeply embedded in many communities. Trust Wallet’s launch, allowing users to load physical cash and convert into digital assets directly inside their wallet without a bank account, debit card or custodial balance, treats access to digital assets not as an extension of existing accounts but as a standalone financial channel.
This model, allowing users to walk into neighborhood retail stores and convert physical cash into crypto and stablecoins without ever touching the banking system, echoes earlier financial innovations that targeted underbanked populations, from prepaid debit cards to mobile money services. By meeting users where they already transact, wallet providers are solving a problem that pure software cannot, namely, how to bridge analog money and blockchain financial instruments.
Because while early discussions about stablecoins may have often imagined a clean convergence in which banks, FinTechs, and blockchain networks would merge into a single, modernized financial stack, the reality appears to be somewhat more convoluted.
What is taking shape increasingly resembles a dual-rail system. One rail is institutional, regulated, and closely tied to existing financial structures. The other is modular, retail-driven, and oriented toward self-custody and alternative access points. Both rely on stablecoins and tokenized money, yet they reflect different philosophies about how financial services should be delivered.
Another notable shift is the evolving role of regulation. For years, regulatory uncertainty was framed as the primary obstacle to mainstream adoption of digital assets. Now, clearer oversight is functioning as a catalyst, enabling licensed infrastructure providers and banks alike to participate with greater confidence.
The PYMNTS Intelligence and Citi report “Chain Reaction: Regulatory Clarity as the Catalyst for Blockchain Adoption” found that blockchain’s next leap will be shaped by regulation; that evolving guidance is beginning to create the foundations for safe, scalable blockchain adoption; and that implementation challenges continue to complicate progress.
See also: Behind the Stablecoin Buzz, Old-School Infrastructure Still Runs the Show
The Real Crypto ContestAt its core, the emerging battle is about ownership of the customer interface. Technology alone rarely determines winners in financial services; distribution and trust do.
If banks succeed in embedding stablecoin functionality into familiar accounts, they may preserve their central role while quietly modernizing the plumbing beneath. In this model, the bank account becomes a gateway to blockchain-enabled payments rather than a relic displaced by them. Financial institutions would continue to manage identity, custody, and compliance while outsourcing speed and programmability to digital infrastructure.
But if wallet providers and FinTech platforms capture users through alternative on-ramps, they could establish durable relationships independent of traditional institutions. Neither outcome implies the disappearance of the other. Instead, the financial landscape may evolve into a layered ecosystem where different gateways serve different populations.
Small business-focused FinTech Payoneer, for example, announced Tuesday (Feb. 17) it was adding stablecoin capabilities to its platform to let businesses securely receive, hold and send stablecoins as part of their everyday operations.
Elsewhere, on Wednesday, cryptocurrency card issuer and banking-as-a-service (BaaS) company Wirex joined forces with Visa Direct, allowing Wirex partners to enable Stablecoin Push-to-Card through Wirex’s BaaS by entering the recipient’s 16-digit card number, picking the amount and currency. From there, funds will be available on the recipient’s card.
“Two years ago, you had to reexplain what a stablecoin is,” Nassim Eddequiouaq, CEO at Bastion, told PYMNTS in an interview this month. “Now companies come with hard data. They know when they want to launch, where the stablecoin will be used, which corridors matter for treasury flows, and which jurisdictions they can’t accept microtransactions from.”
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